Responsibilities:

  • Daily management of advertising campaigns which includes: trafficking, pacing, and optimization in Dart for Publishers.
    ● Partner with Account Managers to maintain advertiser client relationships and maximize campaign performance.
    ● Evaluate and test all ad creative for compliance of outlined site specifications as well as functionality.
    ● Troubleshoot ad creative issues that affect tracking, implementation, and/ or reporting.
    ● Traffic and implement 3rd party tags to support specific requirements from clients.
    ● Perform regular quality assurance checks on ads and galleries to ensure they are running as contracted.
    ● Work with tech team and set up ads for specific requirements.

Qualifications:

  • 1-3 years of online ad trafficking experience using DoubleClick Dart for Publishers.
    ● Knowledge and experience working with ad tags, basic HTML and rich media and galleries.
    ● Experience with 3rd party tags from Atlas, DoubleClick, 24/7 Real Media, Point Roll, Eyeblaster, etc.
    ● Proactive and highly organized, with the ability to manage multiple tasks simultaneously.
    ● Excellent verbal and written communication skills.
    ● Ability to work independently, multi-task and thrive in a fast-paced environment
    ● Strong understanding of Interactive Advertising Bureau guidelines and standards and avid interest in online media
    ● Familiar with Gmail, MS Excel, Power Point & Word

网上广告运营专员

XO Group Inc., (纽交所交易代码:XOXO),坐落于纽约的全球领先婚尚资讯集团,诚聘网上广告运营专员,为我们集团旗舰网站www.theknot.com及集团旗下其他品牌网站服务,进行广告业务运营。

工作职责:

  1. 根据客户经理的需求,对相关广告进行日常管理,包括:广告内容及创意的审核,广告的库存管理,通过DART等相关广告管理系统发布广告以及向客户经理提出投放计划的整改方案;
  2. 对广告展示过程中出现的错误和突发事件进行排查并采取相应的应对措施;
  3. 与相关的合作团队进行沟通交流,落实相应广告投放的要求。
  4. 与开发团队合作,建起与广告相关的测试广告。

任职资格:

  1. 具备广告方面相关知识及经验,具有网上广告业务执行经验者优先考虑;
  2. 具有使用DoubleClick for Publishers、Operative.one, TripleLift等相关广告管理系统经验者优先考虑;
  3. 优秀的英文书面沟通技巧、英文阅读能力及自学能力
  4. 能独立开展工作并具备较好的工作统筹能力,能同时执行多个工作任务,能适应较快的工作节奏;
  5. 做事细心,能兼顾任务完成的效率及质量;
  6. 熟悉Outlook, MS Office等办公自动化软件。
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